● Digital DesignerMotion + Static for SocialSydney · est. 2008

King Tan.

I design and animate social-first content — motion, video and static — for Instagram, paid media and brand campaigns. I also hand-code HTML5 banners, for brands like Audi, Sydney Metro and Tourism Tasmania, and government campaigns seen nationwide.

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Social Content✦Motion Design✦Social Video✦Instagram & Paid Social✦Static Campaigns✦Hand-Coded HTML5✦17 Years✦Sydney✦Social Content✦Motion Design✦Social Video✦Instagram & Paid Social✦Static Campaigns✦Hand-Coded HTML5✦17 Years✦Sydney✦Social Content✦Motion Design✦Social Video✦Instagram & Paid Social✦Static Campaigns✦Hand-Coded HTML5✦17 Years✦Sydney✦

02 Capabilities

01 Motion & Social Video 2D animation, short-form social video, Reels, Stories, cinemagraphs and animated GIFs — platform-ready content built for Instagram and paid social.

02 Social & Campaign Design High-performing social statics, feed and Stories sets, campaign layouts and presentations across digital and print — adapted cleanly across every format.

03 Hand-Coded HTML5 Animated display banners hand-coded across all IAB sizes — lightweight, on-spec and ad-server ready. A rare extra skill that sits alongside the design work.

04 UI / UX & Web Landing pages, responsive EDMs and user-focused design with a strong grip on hierarchy, usability and conversion.

05 Website & CMS Management Building and maintaining website content in WordPress, publishing, asset management and supporting campaign rollouts end to end.

03 About

18 years turning briefs into social content that moves — from Instagram Reels and Stories to full campaign rollouts, and the odd hand-coded banner.

I'm a digital designer focused on social-first content, where craft meets timing. My work spans 2D animation, short-form social video, cinemagraphs and high-performing statics, alongside campaign design, UI/UX and high-end retouching. I also hand-code my own HTML5 banners — a rare bonus that means I can take a concept from idea to ad-served asset solo. Always with an eye on hierarchy, usability and the way a thing moves. Quick, detail-focused and easy to work with.

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